Table 4.

Postsearch shifts in voting preferences for study 3

CandidateRatingχ2Mean (SE)
Gandhi biasKejriwal biasModi bias
GandhiImpression3.61−0.16 (0.06)−0.21 (0.06)−0.30 (0.06)
Trust21.19***0.14 (0.06)−0.04 (0.07)−0.20 (0.06)
Like12.99**−0.09 (0.07)−0.17 (0.06)−0.34 (0.06)
Voting likelihood10.79**0.16 (0.07)−0.04 (0.07)−0.18 (0.07)
KejriwalImpression17.75***−0.30 (0.06)−0.11 (0.06)−0.39 (0.05)
Trust26.69***−0.17 (0.07)0.15 (0.06)−0.16 (0.06)
Like24.74***−0.31 (0.06)0.05 (0.06)−0.23 (0.06)
Voting likelihood13.22**−0.03 (0.06)0.17 (0.07)−0.12 (0.06)
ModiImpression24.98***−0.22 (0.06)−0.21 (0.06)0.12 (0.05)
Trust18.78***−0.04 (0.06)−0.10 (0.06)0.23 (0.06)
Like16.89***−0.16 (0.05)−0.09 (0.06)0.19 (0.06)
Voting likelihood31.07***−0.07 (0.07)−0.10 (0.06)0.33 (0.06)
  • ** P < 0.01 and ***P < 0.001: for each rating, a Kruskal–Wallis χ2 test was used to assess significance of group differences.